Services
Strategy · UX · UI Design · Growth
An effective digital product is much more than a good interface; it must generate results aligned with business objectives.
UX Strategy · UI Design · Information Architecture · Accesibility · Frontend · Optimization

Design & Strategic UX consulting
You already have an online store or website that’s been around for a while but isn’t growing, or you need to validate an idea for a digital product.
I identify problems and friction points in products to increase user retention and improve their efficiency.
- Usability audits.
- User research.
- Information architecture optimization.
- Tests with users.
- Accesibility audits.
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End-to-end product design (MVP)
You need someone to accompany you in the ideation and construction of a digital product from the beginning to its launch.
I transform complex ideas or requirements into functional interfaces ready for development.
- Information architecture.
- User flows, wireframes.
- High-fidelity interactive prototypes.
- Design Systems.

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High-converting Web and E-commerce Strategy
Do you want to build an effective corporate website or online store on a web platform?
I structure and build fast, secure corporate websites and online stores aligned with your sales goals.
- Design and implementation in Shopify/WooCommerce.
- CMS Implementation (WordPress).
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Product Optimization and Growth
You have an online digital product with technical or performance issues.
I diagnose and adjust websites and online stores with technical problems.
- Speed optimization.
- Technical SEO.
- Content updates.
- Technical support.

My process
Metodología para un proyecto completo
1
Discovery
- Context of the problem and objectives.
- Benchmarking.
- Initial research.
2
Understand
- Data collection.
- Technical evaluation.
- User characterization.
3
Diagnosis
- Summary of insights.
- Strategy definition.
- Technical decisions.
4
Definition
- Information architecture design.
- User flows.
- Wireframes.
5
Design
- Prototyping.
- Design system definition.
- Tests with users.
6
Implementation
- Product development.
- Technical testing and performance adjustments.
- Publishing.
- Training.
7
Validation
- Statistics tracking.
- Growth strategy.
- Preventive maintenance.
