Casos de estudio
Fondo Nacional del Ahorro
Microsite & Loan Simulator
The difficulty in accessing housing loans for vulnerable populations offered by the FNA is exacerbated by the lack of an efficient website that allows them to learn about and understand these loans. This proposal aims to overcome these barriers.
Product design
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User research
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Information architecture
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Accessibility

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Universidad Nacional de Colombia
Institutional website for service requests
The Office for Planning and Physical Development of the National University of Colombia needed a web portal to publicize its services and make available to all areas of the institution the guides to carry out procedures with this office, which had to be developed on an authorized CMS with which the office could update its contents autonomously.
Product design
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Website
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UI
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Implementation
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Huellitapp
Application for animal rescuers
Stray animals are a current problem in the city of Bogotá. This digital tool supports those who rescue animals and facilitates adoption processes.
Product design
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User research
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Mobile application

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Magna Designia
I lead digital projects from its strategic definition to its implementation.
I combine the rigor of interface design and information architecture aligned with UX strategy and a solid technical foundation to lead viable and scalable products.
I do
UX Strategy
User research and information architecture of digital products aligned with business objectives.

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Interfaces Design (UI)
Creation of design systems and prototyping of visual interfaces for digital products, aligned with the UX strategy and accessibility standards.
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Frontend Implementation
Technical feasibility of digital products, integrating design, development and web content platforms (WordPress, Woocommerce, Shopify, etc.).

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Leadership
Leading multidisciplinary teams using agile methodologies and effective stakeholder management.





